After studying ‘Jewellery making, Silversmithing and Art & Design’ at Sir John Cass University in Aldgate, Sam returned to the family business to complete his apprenticeship in their St Albans Workshop; learning from Master Goldsmiths and well-established expert craftsman.
With this incredible experience he then headed to the West Ends jewellery quarter working at Boodles and David Morris to cement his craft at the very top end of the jewellery retail market.
In 2000, he was given the role of Director of Wharton Goldsmiths and his passion evolved, taking on Cad Design to create high end bespoke pieces and specialising in sourcing beautiful precious stones.